What is SEO Marketing?
SEO, or Search Engine Optimization, is a critical SEO Marketing strategy used to increase a website’s visibility in search engine results pages (SERPs). By optimizing website content, structure, and on-page elements like keywords, meta tags, and links, SEO helps to attract more organic (non-paid) traffic from people searching for information related to a business’s products or services.
Pioneering SEO Marketing Solutions in New York
SEO Marketing Strategies Expert in New York
Contents
Our team crafts engaging, keyword-rich content that resonates with your target audience, boosting your site’s relevance and authority in the real estate sector.
SEO Marketing
We fine-tune your website’s technical structure and content strategy, enhancing visibility and ranking on search engines to ensure you stand out in New York market.
Outreach
Through targeted outreach, we establish valuable partnerships and acquire high-quality backlinks, increasing your website’s credibility and driving more organic traffic.
Featured SEO Marketing
Code Charley
The Complete SEO Process: From Start to Success
Search Engine Optimization (SEO) is an ongoing process that helps improve a website’s visibility in search engine results pages (SERPs). A strong SEO strategy drives organic traffic, builds credibility, and boosts conversions. Here’s a step-by-step guide to the full SEO process—from planning to analysis and optimization.
1. Understanding Your Goals and Audience
🔍 Define Clear Goals:
Increase organic traffic
Generate leads or sales
Improve brand visibility
Rank for specific keywords
🧠 Know Your Audience:
Who are they?
What are their needs?
What search terms are they using?
Use tools like:
Google Analytics
Customer surveys
Competitor research
2. Technical SEO Foundation
Before diving into content and links, make sure your site is technically sound.
✅ Website Audit:
Check for crawl errors (Google Search Console)
Resolve broken links and 404s
Use HTTPS (secure site)
Ensure mobile-friendliness
🚀 Site Speed:
Compress images
Minimize CSS/JS
Use caching
🔗 URL Structure:
Clean, readable URLs
Use keywords when appropriate
🌐 XML Sitemap and Robots.txt:
Submit sitemap to Google Search Console
Ensure robots.txt is not blocking important pages
3. Keyword Research
Keywords connect your content with search intent.
🔎 Use Keyword Tools:
Google Keyword Planner
Ahrefs, SEMrush, Ubersuggest
📈 Focus On:
Primary keywords
Long-tail keywords (e.g., “best SEO tools for small business”)
Search volume vs. competition
📋 Organize Keywords By:
Relevance
Search intent (informational, navigational, transactional)
Funnel stage (awareness, consideration, conversion)
4. On-Page SEO
Now that you have keywords, it’s time to optimize your pages.
🧱 Essential On-Page Elements:
Title Tags: Include keywords naturally, 60–70 characters
Meta Descriptions: Compelling summary, 150–160 characters
Headings (H1, H2, etc.): Use structure and hierarchy
URL Slug: Short, descriptive, includes keyword
Alt Text: Descriptive for all images
✍️ Content Optimization:
High-quality, original, valuable content
Natural keyword usage (avoid stuffing)
Internal linking to related pages
Include FAQs, bullet points, multimedia
5. Content Strategy and Creation
SEO thrives on quality content.
📝 Create:
Blog posts
Product/service pages
Guides and how-tos
Case studies
Videos and infographics
🔁 Refresh and Repurpose:
Update old posts with new stats/info
Turn blogs into videos or slides
6. Off-Page SEO
Build your site’s authority and trust through external factors.
🔗 Link Building:
Guest blogging
Press releases
Broken link building
Creating link-worthy content (original data, visuals, etc.)
📣 Other Off-Page Signals:
Social media activity
Online reviews
Mentions and citations (especially for local SEO)
7. Local SEO (If Applicable)
If your business serves a local area:
📍 Google Business Profile:
Complete profile with accurate NAP (Name, Address, Phone)
Collect and respond to reviews
Post updates regularly
🗺️ Local Listings:
Ensure consistent info across directories (Yelp, BBB, etc.)
8. Measuring Performance
Now it’s time to see what’s working and what’s not.
📊 Use These Tools:
Google Analytics: Traffic sources, behavior, conversions
Google Search Console: Rankings, click-through rates, index issues
Ahrefs/SEMrush: Backlinks, keyword tracking
📌 Key Metrics to Track:
Organic traffic
Keyword rankings
Bounce rate and time on site
Conversion rate
Backlinks acquired
9. Troubleshooting and Optimization
SEO is never one-and-done. Keep improving based on data.
🔄 Re-optimize Pages:
Add missing keywords
Improve content readability and engagement
Strengthen internal links
🧹 Fix Technical Issues:
Redirect broken pages
Improve Core Web Vitals
Optimize for mobile usability
📆 Ongoing Updates:
Keep up with Google algorithm changes
Continuously publish and update content
Monitor competitors
10. SEO Maintenance Checklist (Monthly)
✅ Run a site audit
✅ Track keyword movements
✅ Analyze top and low-performing content
✅ Refresh old content
✅ Build or earn backlinks
✅ Update technical issues
“The best place to hide a dead body is the second page of Google search.”
– Christine Jiyoun
Overview of Christine Jiyoun’s SEO Marketing
In today’s digital landscape, effective SEO is crucial for standing out in a crowded market. Christine Jiyoun, a seasoned SEO Marketing Consultant based in New York, brings a wealth of expertise and a unique approach to elevating brands in the digital realm. Specializing in the real estate sector, Christine’s strategic insight helps businesses like Code Charley maximize their online presence to achieve tangible business results.
Why Choose Christine Jiyoun for SEO Marketing?
Choosing Christine Jiyoun means gaining a dedicated SEO expert known for her meticulous, data-driven approach tailored to your specific business goals. Specializing in the New York real estate market, Christine ensures your business not only increases its online visibility but also sees greater engagement and conversion rates. Her commitment to staying current with SEO trends means your digital marketing efforts will remain effective and ahead of the competition. With Christine, you get more than services; you gain a partnership that values clear communication and customized strategies.
SEO Marketing Services
Expertise and Services
Christine offers a full spectrum of SEO services, including:
Keyword Research and Strategy: Identifying and targeting the right keywords that potential clients are using to find services in the real estate sector.
On-Page SEO: Optimizing website content and structure to improve visibility and engagement.
Local SEO: Enhancing online presence to target consumers in specific geographic areas, crucial for real estate businesses looking to attract local clients.
Content Marketing: Crafting high-quality, engaging content that boosts SEO efforts while providing value to readers.
Analytics and Reporting: Utilizing advanced analytics to monitor SEO performance and make data-driven decisions to enhance campaign effectiveness.